One of the
ways I stay in touch with how the Music Industry operates is by doing
something that is, from the responses I have gotten upon suggesting this to
other people, a nasty, filthy thing: I READ!!! |
I read constantly. This habit, acquired when I was a child, enabled me later
in life to become an honor roll student at Wayne State University in Detroit.
I was able to breeze through college, finishing a 4 year course of study in
only 2 years because I had already acquired study habits which proved to be
highly beneficial in my college work: reading about the subject or topic
discussed in class until I knew it intimately. |
I read music books the same way, trying to find something new in them that I
did not know before. Even if I feel I know a subject—for example, publishing—I
will still read more books on the subject simply to see if a concept or idea
is explained in another way, thus increasing my comprehension on the matter
even more. |
When I try and explain this simple concept to people who initially ask for my
help, they look at me with an expression that says “you gotta be kidding”. My
wife is one of those folks. When she was going back to school to get her
Master’s degree, she had to take numerous history classes to fulfill the
graduation requirement. She said she has always thought history was an
incredibly dry, dull, and boring topic, one where it seems that the books talk
about nothing else than wars, long-dead politicians and rulers, and dates to
be forgotten. |
I, on the other hand, have always had a fascination with history thanks to a
remarkable 3rd grade teacher at Chaney elementary school in Detroit (thank you
Mr. George Hawkins!). Mr. Hawkins was my band teacher, yet he was a Civil War
buff and would sometimes speak before the class about some new fact or topic
he had discovered or read about as it concerned American history. Mr. Hawkins’
obvious passion and earnestness for the subject made the topic crackle with
energy so much so that many students like myself could not wait to run to the
library and read more about it. This is when I realized the true power of
reading, for no matter how complex the history subject was, there were several
books on it that made the topic more understandable. With my wife, I tried to
explain this approach to her—to read more than one explanation or description
of the subject—but she looked at me amazed that I was trying to get her read
MANY books on a topic when she could barely stand to read the ONE assigned! |
With music business, the same method applies: read, read, READ!! |
Over the last decade or so, many well-written books on the subject of the
Music Industry have been published, many of which are part of my personal
library. What follows is just a sampling of the books I highly recommend,
along with a short synopsis on why these books should be in the possession of
anyone who takes their craft, art, and business of Music Production seriously. |
**CONFESSIONS OF A RECORD PRODUCER |
**SECRETS OF NEGOTIATNG A RECORD CONTRACT |
(Backbeat Books) |
Both of these books are by Moses Avalon, the pseudonym this engineer and
producer uses as he talks about personal experiences, industry secrets, and
anecdotes in the music business. These books blend humor, tales of
professional mischief, actual legal documents such as contracts and production
orders, to tell a riveting account of how the music business ACTUALLY operates
and not just how it should. I often challenge my students to TRY and put one
of Avalon’s books down when they pick it up, for They are just that compelling
and informative. |
**DANCING IN THE STREET: MOTOWN AND THE CULTURAL POLITICS OF DETROIT- (Harvard
Books)--SUZANNE E. SMITH |
Smith, an Assistant Professor of History at George Mason University, does an
outstanding job in researching the social, cultural, and political landscape
of 1920's, 30's, and 40's Detroit and how they impacted the rise of Motown
records. Not only is the origin of Motown carefully dissected and analyzed,
but Smith provides a closer look of some of the lesser-known record labels,
musicians, businessmen, and political figures who contributed to the music
emanating from Detroit's neighborhoods. This book is a must for anyone who
considers themselves a fan of Motown. |
**HIT MEN--(Vintage Books)--Fredric Dannen |
The record distribution system of the late 50's and 60's comes under scrutiny
in Dannen's book. The reader is taken inside the politics of early radio and
how organized crime dominated labels both small and large. Also discussed is
the "payola" scandal which saw many radio DJs indicted by the federal
government for taking bribes to play records. Dannen also gives colorful
accounts of the many executives who dominated the major labels including Clive
Davis, Walter Yetnikoff, Goddard Lieberson, Neil Bogart, Irving Azoff, and
others. |
**THE VIBE HISTORY OF HIP-HOP--(Editors of VIBE) M |
Many people who love rap music know little of the historical antecedents of
this artform, such as its origins in African communities in the Carribean.Many
also do not realize that Rap is just ONE expression of Hip-Hop(Breakdancing,
Graffiti art, and Fashion styles are some of the others). A definite read for
those who want to take Hip-Hop to the "next level |
**FROM SLAVERY TO FREEDOM--THE HISTORY OF THE NEGRO IN AMERICA--John Hope
Franklin |
Although this is not a book that deals with music, I include this book to show
to today's "gangsta" rappers that there is a rich and vibrant history of the
Black community and that there should no longer be a need to put forth
negative, degrading images of our people as entertainment.The need to act like
modern-day minstrels should come to an end. Rappers in search of stories to
rap about should read history books like Franklin's and develop a greater
sense of the responsibility they have to tell the tales of forgotten heroes
like Fannie Lou Hamer, Nat Turner, Gabriel Prosser, and many others. |
Again, this is just a few of the many books which make up my personal music
business library. I encourage everyone reading this to make it a habit to
purchase at least ONE book on the muisc industry each month. I encourage my
readers to then take that book and read it as if their career depends upon it. |