Whenever
music is played in public, broadcast over the airwaves, placed in a TV show,
commercial, movie or video game, the owners of that tune get paid. Or, that
is, they should get paid. In order for someone to collect money from a song
that is being broadcast, there must be a means or method to monitor just how,
when, and for what purpose the music was used. Considering the fact that there
are literally thousands of radio and TV stations, ad agencies, productions
houses, and film studios in the US alone, that could be a very daunting
prospect for someone to try and do themselves. This is where performing rights
organizations (PROs) like ASCAP, BMI and SESAC come into play. |
Performing rights is one of the more lucrative—meaning profitable—rights
existing to the owner of a copyright. Under law, copyright holders are given
the exclusive right to profit from their original work, and if anyone else
wishes to utilize their work that individual—or company-- must negotiate a fee
with the copyright holder. Without such a negotiated license in hand, the user
of that music would be in serious violation of the law and subject to monetary
damages and/or jail time. |
The American Society of Composers, Authors, and Publishers (ASCAP) was
established in the 1920s to monitor the usage of member’s music in public and
on the radio, and with the newly-established film industry. ASCAP over the
years also included many other entities in their monitoring system that play
or perform music such as TV stations; clubs; theaters; skating rinks;
amusement parks; and shopping malls. These places would negotiate with ASCAP
for a license, and ASCAP would in turn set a fee based on, among factors, size
of the venue, attendance, and frequency of use. Once these public venues paid
the fee, they were then allowed to use any music from any member ASCAP
represented. Once the money from those fees is collected, ASCAP distributes it
among its members, deducting an administrative fee in the process. |
Broadcast Music, Incorporated (BMI) was founded in the 1940s by radio station
owners who were former members of ASCAP. These owners broke ties with ASCAP
because they felt that ASCAP was charging the radio industry exorbitant fees
to play music. BMI, like ASCAP, monitors the public usage of their member’s
songs and also collects fees for that usage. They too distribute funds
collected to their members, while also deducting a percentage to cover
administrative costs. |
The Society of European Stage Authors and Composers (SESAC) is the third of
the 3 performing rights organizations in the United States. SESAC was founded
in 1931 and primarily handled the work of European composers of classical
music. In the last few decades, however, SESAC expanded its membership to
include writers and publishers of practically all forms of music. While ASCAP
and BMI constantly battle for the right to say they are the number one PRO,
SESAC’s position has rarely changed from the number 3 spot. |
All three PROs represent both writers and publishers, yet it is not mandatory
that either join any of the organizations. If a writer or publisher felt they
could adequately monitor the many uses of their material, they are more than
welcome to take on the task themselves. Most writers and publishers, however,
have no viable way to do just that and therefore contract with one of the PROs
to handle what would otherwise be an overwhelming task. |
Membership in the PROs is free, but a writer or publisher needs to have,
depending on which PRO they join, a song published and/or recorded, or a song
about to be distributed and/or sold. Upon joining, members agree to have a
portion of the money collected by the PROs deducted and paid to the
organizations to cover expenses. |
Each of the PROs has a unique system of monitoring its various licensees in
determining what rate to charge them, so it is best for the writer or
publisher interested in joining one to inquire to that PRO for specifics. |
ASCAP, BMI, and SESAC all take in new members by recruiting from the vast pool
of amateur writers in the US. They also take in writers by luring them away
from the other PROs. If a writer has gained some significance in the
market—meaning he or she is a hit-making, money-earning writing machine—they
are often recruited to become a member of a particular PRO with offers of huge
advances on expected revenues their songs will earn. Some writers have
collected multi-million dollars paychecks this way. |
Membership in the PROs also shift because some writers or publishers may
disagree with how one PRO collects money for their songs over another, or that
accountings of money earned is not accurate or current. Again, check the
information that each PRO provides as to whether or not their procedures are
satisfactory. |
BMI can be contacted at www.bmi.com |
ASCAP can be reached at www.ascap.com |
SESAC is available at www.sesac.com |
|